Real estate investment in Serbia is expected to see growth in the coming year, with significant interest anticipated in the hotel sector and housing construction. The upcoming EXPO 2027 is expected to provide a new momentum for the industry, particularly in the peripheral areas of Belgrade.
As Euribor continues its downward trend, investors are optimistic about the potential for more affordable financing options. This shift could encourage both higher sales and rental prices, making real estate investments more appealing. According to Nikola Đoganović, the housing market remains active but slow, with most citizens still focused on securing permanent housing, often through real estate investments, which are seen as a safer and more traditional choice in Serbia.
“In Serbia, investing in real estate, or ‘golden concrete,’ is a way to ensure financial security. Unlike more speculative investments like funds or bonds, real estate remains a preferred investment for many,” says Milić Đoković.
Expo 2027, a global event that is expected to attract significant foreign investment, is predicted to boost demand in certain areas of Belgrade, particularly its peripheral regions. “The outskirts of Belgrade, including municipalities like Surčin, parts of New Belgrade, Zemun, Višnjica, Slanci, and parts of Palilula, are set to benefit the most from the Expo,” notes Đoganović.
Over the past two years, real estate prices in the outer regions of Belgrade have risen significantly. Despite this, Đoganović points out that many citizens are still limited in their purchasing power due to relatively low salaries, which impacts their ability to buy high-end properties. “For now, people buy what they can afford, rather than what they truly desire,” he concludes.
With Expo 2027 on the horizon, and the real estate market continuing to evolve, the coming year is expected to bring exciting opportunities for both local and foreign investors.
